NEWS
Adidas faces criticism…. After unveiling its ‘Pride 2023’ women’s swimwear line with a male model,
After debuting a new line of women’s swimwear with what looks to be a man as the model, Adidas has spurred calls for a boycott.
After conservatives reacted negatively to Bud Light’s association with transgender influencer Dylan Mulvaney last month, which led to a decline in sales, the brand was accused of “erasing women” and is now the latest target of their ire over ‘woke’ marketing.
The swimsuit line is offered for purchase on the Adidas website in the women’s department and is a part of the brand’s “Pride 2023” collection.